Archive for July, 2010

30.07.2010

LAX Venn Diagram NEW: Chitika | LAX – Local Ad Exchange

Local advertising is definitely a sector we are extremely exciting to be getting into. We have partnered with some guru’s in the local ad industry, like YellowBook and CityGrid Media. The potential benefits of
Chitika | LAX are going to be plentiful for Chitika publishers as this will bring a great new way to monetize local traffic that was, until now, ignored.

LAX will work in two different ways, there will be a Chitika | LAX for Desktop & Chitika | LAX for Mobile. Your local search traffic on a standard home computer will see an ad featuring a map of local businesses matching what they’re looking (searching) for near them, as well as local listings- it will look something like this:

LaxDesktop NEW: Chitika | LAX – Local Ad Exchange

For your mobile search traffic, LAX is the first solution that will automatically detect the mobile users and adjust their experience accordingly. One touch (touch to call) will allow potential customers to call local advertisers from the mobile ad. This ad will look something like this:

LaxMobile NEW: Chitika | LAX – Local Ad Exchange
(click to enlarge)

Chitika | LAX will be available soon!!

Click here to learn more about Chitika | LAX
Click here to read our LAX Press Release

28.07.2010

Over the last two years, the AdSense team has offered the powerful Google Custom Search Engine (CSE) product as an improvement over the original AdSense for search. After some recent improvements, we’re now ready to retire the older version of AdSense for search. If the Google logo on your search results page reads “Powered by Google” instead of the newer “Google Custom Search” then you haven’t yet upgraded to the newer version. The new AdSense for search with CSE is available in your account, and we encourage you to make the switch by updating your code as soon as possible.

AdSense for search with CSE gives you more control over your search results without changing how you earn money showing AdSense for search ads. For example, with the new version, you’ll have access to advanced features like refinements and promotions. Our team has developed a number of updates and improvements during the past few months, and you can access more advanced features at www.google.com/cse.

Your existing AdSense for search box will continue to work normally for a few more months, and we’ll be sure to update you when we retire this version. To take advantage of the benefits offered by the new version of AdSense for search and ensure you don’t miss any revenue during the transition, we encourage you to update your code now. You’ll just need to regenerate your AdSense for search code by signing in to your account and following these instructions:

  1. Visit your “AdSense Setup” tab and select “AdSense for Search.”
  2. Select the sites you’d like your users to be able to search across (Learn More).
  3. Customize the look and feel of your search engine results.
  4. Update the code on your website.

For more information about AdSense for search with CSE, please visit our Help Center.

Posted by Katrina Kurnit – Inside AdSense Team

5576995 3920267546993522051?l=adsense.blogspot Switch to the new version of AdSense for search
 Switch to the new version of AdSense for search

 Switch to the new version of AdSense for search

26.07.2010

In the last video of this series, Evanne, a member of the Partner Development team, talks about her favorite Google perk, her obsession with music, and an important tip she’d like to share with all of you.

We hope you’ve enjoyed learning more about what goes on behind the scenes in AdSense. If you have feedback on this series, or ideas for future series, we’d love to hear them so please leave us a comment!

Posted by Katrina Kurnit – Inside AdSense Team

5576995 4003947574581147089?l=adsense.blogspot AdSense: Behind the Scenes   Meet Evanne
 AdSense: Behind the Scenes   Meet Evanne

 AdSense: Behind the Scenes   Meet Evanne

Watch our latest webinar recordings

Author: InsideAdSense
23.07.2010

Over the last few months, we held a number of webinars to help you further optimize your site:

  • Optimization Best Practices
  • AdSense for Search
  • AdSense Top Tech Tips

If you haven’t seen one yet, you can view the recordings of these events whenever it’s convenient for you!

Posted by Caroline Halpin – AdSense Optimization Team

5576995 800687167680218555?l=adsense.blogspot Watch our latest webinar recordings
 Watch our latest webinar recordings

 Watch our latest webinar recordings

Watch our latest webinar recordings!

Author: InsideAdSense
20.07.2010

Over the last few months, we held a number of webinars to help you further optimize your site:

  • Optimization Best Practices
  • AdSense for Search
  • AdSense Top Tech Tips

If you haven’t seen one yet, you can view the recordings of these events whenever it’s convenient for you!

Posted by Caroline Halpin – AdSense Optimization Team

5576995 800687167680218555?l=adsense.blogspot Watch our latest webinar recordings!
 Watch our latest webinar recordings!

 Watch our latest webinar recordings!